Press & Media

From the news.

Interviews, podcast appearances, keynote talks, and press features. Where I've shared ideas about marketing, AI, and building for scale.

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Where you can find me

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CTech (Calcalist)

The CMO of the Future Is Fractional, Automated, and Always On

An in-depth interview on how AI is reshaping the CMO role and what marketing leadership looks like in 2026.

January 2026

๐ŸŽ™ Podcastโ†—

The MarTech Show

Episode 112: Why Your HubSpot Is Lying to You

A conversation about CRM data hygiene, attribution models, and the most common mistakes in HubSpot implementations.

December 2024

โ–ถ Speakingโ†—

Marketing Ops Summit, Tel Aviv

AI in Marketing Ops: What to Automate First (and What Not To)

A keynote session on practical AI integration in marketing operations โ€” with live tool demonstrations.

November 2024

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Forbes Israel

30 Marketing Leaders to Watch in 2026

Featured in Forbes Israel's annual list of influential marketing leaders driving innovation in the Israeli tech ecosystem.

October 2025

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Revenue Rebels Podcast

Episode 89: Building a Marketing Engine from 0 to $10M ARR

Deep dive into the exact GTM playbook used to scale two SaaS startups past the $10M ARR milestone.

September 2024

๐Ÿ“บ TVโ†—

Kan 11 (Business News)

How AI Is Changing Israeli Marketing

Panel discussion on national TV about the impact of AI tools on marketing teams, budgets, and strategy in Israel.

August 2024

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The Marker

The Rise of the Fractional Executive: What Startups Need to Know

How fractional C-suite roles are transforming how Israeli startups access senior expertise without the overhead.

July 2024

โ–ถ Speakingโ†—

SaaS Nation Conference

Marketing Efficiency is the New Growth Hack

A talk on moving from vanity metrics to revenue-connected marketing KPIs โ€” and building the ops to back them.

June 2024

๐ŸŽ™ Podcastโ†—

B2B Growth Decoded

Episode 55: ABM in 2026 โ€” What's Changed, What Works

An honest breakdown of account-based marketing in the current buyer environment, and which tools and tactics are worth the investment.

May 2025

Speaking & Media

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I speak on marketing technology, AI in marketing, fractional leadership, and marketing efficiency. Available for podcasts, panels, and keynotes.

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