Who Am I
I build marketing systems
that actually scale.
I'm a Fractional CMO and marketing leader with 15+ years of experience building go-to-market strategies, implementing AI-powered marketing systems, and leading teams across B2B SaaS, D2C, and enterprise.
My niche? The intersection of marketing strategy and technology. Where most marketers see tools, I see systems. Where most see tactics, I see architecture. I obsess over efficiency, attribution, and building marketing ops that make the whole revenue engine run smoother.
Currently accepting
Q2–Q3 2026 engagements
Areas of Expertise
My toolkit
Career Journey
Experience
Fractional CMO & Advisor
Independent
Working with B2B SaaS, D2C, and enterprise clients to build AI-powered marketing systems, review MarTech stacks, and drive revenue operations.
VP Marketing
Series B SaaS Startup
Led full GTM strategy from 0→1, built 18-person team, implemented HubSpot, scaled pipeline 3x YoY.
Head of Marketing
High-Growth B2B Tech
Owned demand gen, content, SEO, and marketing ops. Introduced AI-assisted content and automation that reduced cost per lead by 42%.
Digital Marketing Lead
Agency + In-House Roles
Built cross-channel campaigns across paid, organic, and email. Developed first marketing analytics dashboards.
Credentials
Certifications
HubSpot Marketing Hub Certified
HubSpot Academy
Google Analytics 4 Certified
Meta Blueprint Certified
Meta
AI for Marketing
Coursera / DeepLearning.ai
Recommendations
What people say
"She didn't just consult — she built the entire marketing engine. Pipeline tripled in 6 months. If you're serious about growth, this is who you call."
★★★★★
Tal Ben-David
CEO, GrowthStack
"Finally someone who speaks both strategy AND tech. She connected our CRM, ABM, and content ops into one coherent system. Game-changing."
★★★★★
Ronit Katz
VP Revenue, SaaS Platform
"The AI integration alone saved our team 20+ hours a week. ROI was visible within the first quarter."
★★★★★
Amir Cohen
CMO, B2B Tech Startup
"I've worked with 5 marketing consultants. None of them came close to her level of commercial understanding combined with deep technical knowledge."
★★★★★
Shira Lev
Co-Founder, HealthTech IL
"She redefined how we think about marketing ROI. Not vanity metrics — real pipeline contribution."
★★★★★
Dan Mizrahi
CFO, B2B SaaS
"Our HubSpot setup was a mess. Within 30 days she had it clean, connected, and actually driving insights."
★★★★★
Noa Shapira
Marketing Manager, Fintech
Sounds like what you need?
Let's talk about your marketing challenges and see if we're a good fit.
Book a Discovery Call →